What Should I Be Reporting On?

Reporting is a vital tool to help you make informed business decisions, but what metrics should you be looking at?

Reporting is key within all businesses – analysing the data we have allows us to make informed business decisions.

Firefish stores vast amounts of data, meaning you can analyse all the actions you take within the system and generate reports to review this in order to help you make informed choices from which Job Boards to use, your most profitable stream of business and team performance.

But every business has different needs – so what should I be reporting on for a business of my size?

I work on my own

When you’re working solo, you’ll have a good idea of your existing candidate base and progress on your live jobs, so how can reporting help you?

For this, we’d recommend choosing the Candidate Original Source report from the Report Card Library within the Reports Dashboard - this report can provide vital information on your best job boards and sources, ensuring you aren’t breaking the bank on sources that aren’t pulling their weight!

Our New Registrations report card can also be a great tool to see the methods of registration of these candidates, and ensuring you are reaching out to them when they do engage with your business.

I've got a small team

When you have a small team of recruiters, you may start to look at the above details on candidate registrants, but start to pull in further information on team performance.

Firefish allows you to accurately create and track KPI's for your team and this can also be reported on from within the reports dashboard.

From the report card library you may with to utilise the Projected Vs Actual Sales and Current Pipeline reports, allowing you to keep track of pipeline and progress across the business.

At this level, it's always recommended to set up a Report Dashboard where you can review this weekly with the team. The Reports dashboard will show you Candidate, Contact, Company and Job information, allowing you to create multiple cards across several modules and review the data at a glance! Why not use this as the basis for your team meetings? You can utilise this data to review actions taken such as BD Calls and CV's Sent!

I've got a large team

When you are managing a larger team, you may want to have a more comprehensive overview of the business and smaller teams within.

This is why all our report dashboards allow you to filter on your team structure when utilising Firefish Professional and Enterprise. 

In addition to the previously mentioned reports, you may want to check out the Advert Performance to see which sectors/industries and engaging with your business.

We would always recommend setting up a report dashboard for each of the smaller teams within your business - this allows you and the teams to review their own actions and KPI's.

The Reports Dashboard allows you to create multiple dashboards and restrict access to the users of their own team, meaning you can make each specific to each team! If you have a BD team, you may wish to set this up with Terms sent and CV Sent on Spec actions as the main cards, whereas a delivery team may be looking more into Interview actions!