Build Marketing Lists

Firefish's Advanced Search helps create targeted marketing lists by filtering contacts using criteria like status, tags, and hiring preferences. This ensures relevant outreach for bulk emails or speculative CV submissions.

Using Advanced Search to Build Marketing Lists

Firefish's Advanced Search function is key to creating targeted marketing lists. By searching contacts based on coded data like status, tags, and hiring preferences, you can build highly specific lists for bulk emails or speculative CV submissions. For example, you could create a list of all hiring managers in a specific industry and region actively seeking talent.

This functionality saves time and ensures your outreach is relevant, increasing the likelihood of engagement.

Bulk Emails and Canvass Calling

Bulk Emails

With your marketing lists ready, Firefish enables you to send personalised bulk emails. These emails can be tailored to include spec CVs, job opportunities, or industry insights, positioning your business as a valuable partner. Remember to ensure all recipients have appropriate marketing subscriptions enabled to comply with regulations.

Canvass Calling

Phone calls remain one of the most effective ways to build relationships. Firefish supports canvass calling by recording and tracking calls within the contact record. This ensures all communication is documented, providing a clear history of interactions and follow-ups.

Sending Speculative CVs

Speculative CVs can open doors to new opportunities, showcasing high-quality candidates to potential clients. Firefish simplifies this by allowing you to send multiple CVs from the Matches tab. This not only saves time but ensures the candidates sent are well-aligned with the client's preferences.

Next Up: Tracking Business Development Activity